Albania

Learn all about the mobile payment market in Albania.

The below-shown information about market share and demographics is approximate.

Mobile Payment Billing Types

Service Types Allowed

  • One-time
  • One-time billing, Subscription

Mobile Operator Market Share

  • Vodafone
    58 %
  • One Telecommunication
    26 %
  • Albtelecom
    16 %

Value Added Services Market Share

  • Vodafone
    40 %
  • One Telecommunication
    40 %
  • Albtelecom
    20 %

Excluding virtual MNOs*

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Country Demographic Facts

  • Population : 2.84 million
  • Language(s) : Albanian
  • Currency : ALL
  • VAT rate: 20.00%
  • GDP per capita : 14.866$
  • Mobile subscribers: 3.66 million
  • Mobile penetration: 101.00%
  • Smartphone penetration: 90.00%

Mobile Payment Service Specifics

  • Adult not allowed
  • In App services allowed
  • Recommended price point for one off services 120-240ALL
  • Split billing is allowed
  • For prize games is required a special permision which is acquisted at ministry of finance

Authorities

AKEP
The authority of Electronic Postal communication
Financa
Minister of Finance and Economy

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